Welcome To
The AI Marketing Navigator
Dive into the world of digital marketing as it intersects with the cutting-edge advancements in artificial intelligence with “The AI Marketing Navigator.” This podcast is your compass in the evolving landscape of AI-enhanced marketing, offering you daily insights, strategies, and actionable tips.
Latest Episode
In this episode, Alex dives into groundbreaking news about OpenAI about the imminent release of GPT-4.5 (next week?) and GPT-5 (May 2025). We explore how these releases mark a fundamental shift toward “unified intelligence” in AI interaction, making artificial intelligence more accessible and intuitive than ever before. The episode covers both the technical specifications and the broader implications for AI adoption and user experience.
Episode 248: Daily Digest – ChatGPT o3 Rollout, AI Copyright News for Creators, Google’s “Ask For Me”
In this episode of AI Marketing Navigator, Alex Carlson discusses significant updates in the AI landscape, including the rollout of ChatGPT's latest reasoning model, clarifications from the US Copyright Office regarding AI-generated content, and Google's new Ask For...
Episode 247: Jack Bogdan – Content Creation & Astral’s new Features (Part 2)
In this conversation, Alex Carlson and Jack Bogdan discuss the transformative role of AI in content creation, focusing on the Astral tool. They explore common fears surrounding AI, the importance of personal branding, and strategies for building a sustainable content...
Episode 246: Jack Bogdan – Astral: Content Creation & Astral’s Latest Features
In this conversation, Jack Bogdan shares his journey from the gaming industry to AI content creation with Astral. He discusses how his experiences at Riot Games shaped his approach to building tools that empower creators. The conversation delves into maximizing...
Episode 245: An Unexpected Future for AI Video(?) – AI Sentiment Analysis from HeyGen (Part 2)
In this episode of AI Marketing Navigator, Alex Carlson discusses the findings from the 2025 AI Insights report, focusing on consumer sentiment towards AI-generated video content. The conversation covers the importance of trust, transparency, and quality in AI...
Episode 244: Do Consumers Care if Brands Use AI? – AI Sentiment Analysis from HeyGen (Part 1)
In this episode of AI Marketing Navigator, Alex Carlson discusses the recent AI Insights report from HeyGen, focusing on consumer sentiment towards AI-generated video content. The report reveals a growing comfort among consumers with brands using AI, highlighting key...
Episode 243: AI Memory – Personalization Paradise or Marketing Mess?
In this episode, Alex Carlson discusses the emerging concept of memory features in AI, particularly focusing on ChatGPT and MetaAI. He explains how these features allow AI to remember user preferences and enhance personalization across multiple sessions. The...
Episode 242: Daily Digest – The AGI Spending War
In this episode of the AI Marketing Navigator, Alex Carlson discusses significant developments in the AI landscape, including Meta's substantial investment in AI infrastructure, the introduction of voice features in AI assistants, and the impact of DeepSeek's new AI...
Episode 241: AI & Anxiety – Does Anyone Else Feel This?
In this episode of the AI Marketing Navigator, Alex Carlson delves into the feelings of existential anxiety and urgency that accompany the rapid advancements in AI technology. He reflects on the overwhelming pace of change and the pressure to keep up, while also...
Episode 240: Daily Digest – Humanity’s Last Stand(?)
In this episode of AI Marketing Navigator, Alex Carlson discusses three significant updates in the AI marketing space: the unveiling of 'Humanity's Last Exam' benchmark test for AI models, a new citation feature in the Anthropic Claude API, and a demo of the prospect...