Welcome To
The AI Marketing Navigator
Dive into the world of digital marketing as it intersects with the cutting-edge advancements in artificial intelligence with “The AI Marketing Navigator.” This podcast is your compass in the evolving landscape of AI-enhanced marketing, offering you daily insights, strategies, and actionable tips.
Latest Episode
Episode 27: D-ID I Do That? – Create Your Own AI Chatbot with D-ID
D-ID is an AI tool that offers a Natural User Interface (NUI) to humanize interactions with digital interfaces. It aims to optimize websites by implementing virtual agents or interactive guides. D-ID provides three use cases for NUIs: marketing, customer experience, and education/training. Their product offerings include a Creative Reality Studio, conversational AI agents, and an API for developers. D-ID also offers integrations with Microsoft PowerPoint and Google Slides. The pricing ranges from $6 to $200 per month, depending on the plan. The demo of the tool shows the process of creating and training a conversational agent for a website.
Episode 26: Perplexity AI – Is AI Search the Next Chapter of SEO?
In this episode, Alex discusses the AI search engine Perplexity and its impact on search engine optimization (SEO) and marketers. Perplexity aims to deliver more accurate and comprehensive search results by understanding the context and intent behind user queries. It...
Episode 25: Apple vs. Meta or Apple + Meta?
Apple and Meta (formerly Facebook) are reportedly in talks to partner and integrate Meta's AI models into Apple's intelligence system. This partnership is surprising given the rivalry between the two companies, which stems from differences in vision and philosophy,...
Episode 24: Avatars for All! – Hedra AI
In this episode, Alex introduces a new AI tool called Hedra that allows users to create talking avatars. He demonstrates the tool by generating a video with the avatar speaking about AI and marketing. Although there are some glitches in the facial and lip mapping,...
Episode 23: Plagarize This! – AI Content Security with Copyleaks
In this episode, Alex highlights an AI tool called CopyLeaks, which goes beyond plagiarism detection and offers AI security-based features. CopyLeaks consists of several key solutions, including an AI detector, a plagiarism detector, code leaks, a writing assistant,...
Episode 22: Daily Digest – TikTok Symphony
TikTok has announced a new product called TikTok Symphony, which is a creative AI suite of tools powered by generative AI. The Symphony Assistant, previously known as the creative assistant, helps TikTok creators brainstorm, adhere to best practices, find trends,...
Episode 21: GPT Highlight – Hook Generator GPT
In this episode, Alex highlights the tool called Hook Generator GPT, which helps generate compelling hooks for content marketing. A hook is a compelling element designed to grab the audience's attention and entice them to engage further with the content. X threads are...
Episode 20: AI is Old News – AI Marketing Concepts
In this episode, Alex Carlson discusses how AI has been used in marketing for a long time, even before the recent boom in generative AI. He highlights three key concepts: personalized recommendations, customer segmentation, and sentiment analysis. These concepts have...
Episode 19: Deep Dive – DeepMind Tackles Video to Audio
Google's DeepMind team has developed video-to-audio (V2A) technology that can generate audio for videos. DeepMind has a history of groundbreaking achievements in AI, including creating general AI systems and defeating world champions in games like Go and StarCraft....
Episode 18: Bring the Magic – Canva’s Magic Studio
Canva's Magic Studio is a new AI integration into the Canva graphic design platform. It offers AI-generated design for images, presentations, and videos. Other features include Magic Write for generating content, Resize and Magic Switch for resizing and adjusting...