Welcome To
The AI Marketing Navigator
Dive into the world of digital marketing as it intersects with the cutting-edge advancements in artificial intelligence with “The AI Marketing Navigator.” This podcast is your compass in the evolving landscape of AI-enhanced marketing, offering you daily insights, strategies, and actionable tips.
Latest Episode
Episode 123: AI in the Wild – 185 Gen AI Use Cases from Google
In this episode of AI Marketing Navigator, Alex Carlson explores real-world use cases of generative AI across various categories, including customer agents, employee agents, code agents, data agents, security agents, and creative agents. Each category is discussed in detail, highlighting innovative applications and the potential impact of AI on marketing and business operations.
Episode 12: GPT Highlights – Website Generator
Summary In this episode, Alex explores a GPT called Website Generator from the GPT store. He uses it to build a video game blogging website and shares his experience. The website includes multiple pages, a modern design with loading animations and scroll effects, a...
Episode 11: Apple Intelligence – A New Day for AI Adoption
Summary Apple officially announced Apple Intelligence, bringing AI into Mac OS and iOS. The introduction includes features like intelligent writing tools, priority notifications, and personalized images. Siri is also getting a major upgrade with richer language...
Episode 10: Personalization Power-up – The Next Level of AI Personalization
Summary Personalization has been a marketing strategy for a long time, even before the digital age. It includes tactics like handwritten letters, loyalty programs, and personalized sales pitches. In the digital age, personalization has become more advanced with tools...
Episode 9: Daily Digest
Summary In this episode, Alex reflects on a previous episode that he felt was not up to par and discusses the importance of owning and learning from mistakes. He then highlights a Google Top Stories article about MIT researchers developing a video reviewing tool that...
Episode 8: [UPDATE] How NOT to Curate AI Content
Summary AI-powered content curation is transforming the landscape of marketing, but it still requires human touch and expertise to add context, creativity, and critical thinking. This episode was a clear reminder of that for me! After recording, I knew that content...
Episode 7: Generative AI 101
Summary In this episode, Alex Carlson provides definitions and explanations of key terms related to artificial intelligence (AI) and marketing. He starts by explaining what a large language model (LLM) is and how it works. He then discusses artificial neural networks...
Episode 6: GPT Highlight – Write For Me
Summary In this episode, Alex introduces a new show format called GPT Highlights, where he highlights a custom-built GPT from the OpenAI chat GPT store. He showcases a GPT called Write for Me, created by Huzzle Today. Alex explores various GPTs available in the store,...
Episode 5: Daily Digest
Summary In this episode, Alex Carlson discusses several AI startups that are gaining traction in the market. He highlights Convey, a company that creates 3D chat avatars to enhance the chatbot experience. He also mentions Kubrick, which allows users to prompt...
Episode 4 – Engineering Magic – The Art of Prompt Engineering
Summary The episode covers the concept of prompt engineering in generative AI tools, emphasizing its importance in obtaining unique and valuable outputs. It explores the process of prompt engineering, tips for optimizing prompts, and the potential for prompt...