Welcome To
The AI Marketing Navigator
Dive into the world of digital marketing as it intersects with the cutting-edge advancements in artificial intelligence with “The AI Marketing Navigator.” This podcast is your compass in the evolving landscape of AI-enhanced marketing, offering you daily insights, strategies, and actionable tips.
Latest Episode
Episode 123: AI in the Wild – 185 Gen AI Use Cases from Google
In this episode of AI Marketing Navigator, Alex Carlson explores real-world use cases of generative AI across various categories, including customer agents, employee agents, code agents, data agents, security agents, and creative agents. Each category is discussed in detail, highlighting innovative applications and the potential impact of AI on marketing and business operations.
Episode 21: GPT Highlight – Hook Generator GPT
In this episode, Alex highlights the tool called Hook Generator GPT, which helps generate compelling hooks for content marketing. A hook is a compelling element designed to grab the audience's attention and entice them to engage further with the content. X threads are...
Episode 20: AI is Old News – AI Marketing Concepts
In this episode, Alex Carlson discusses how AI has been used in marketing for a long time, even before the recent boom in generative AI. He highlights three key concepts: personalized recommendations, customer segmentation, and sentiment analysis. These concepts have...
Episode 19: Deep Dive – DeepMind Tackles Video to Audio
Google's DeepMind team has developed video-to-audio (V2A) technology that can generate audio for videos. DeepMind has a history of groundbreaking achievements in AI, including creating general AI systems and defeating world champions in games like Go and StarCraft....
Episode 18: Bring the Magic – Canva’s Magic Studio
Canva's Magic Studio is a new AI integration into the Canva graphic design platform. It offers AI-generated design for images, presentations, and videos. Other features include Magic Write for generating content, Resize and Magic Switch for resizing and adjusting...
Episode 17: AI Video Generation – Lights, Camera, AI!
In this episode, Alex explores AI video generation using a tool called Dream Machine. He shares his first impressions of the tool and walks through the process of generating a video. However, the resulting video turns out to be horrifying and not suitable for...
Episode 16: GPT Highlight – Dottypost
In this episode, Alex highlights a tool called DottyPost, a LinkedIn content generator that helps repurpose existing content into LinkedIn optimized content. He explores the features of Dottie Post, including topic creation, post creation, AI carousel, and post...
Episode 15: Daily Digest
Elon Musk dropped his lawsuit against OpenAI, alleging that the company had violated its founding principles by partnering with Microsoft and operating as a for-profit entity. There has been no explanation given as to the reason why the lawsuit has been dropped, but...
Episode 14: Image-ician – AI Enhanced Assets
This episode of the AI Marketing Navigator discusses various image and asset enhancement tools. The host explores four different tools that can be used to enhance images and videos for social media marketing campaigns. The tools mentioned include TensorPix, HitPaw,...
Episode 13: Social Superhero – AI-Powered Social Media Marketing
In this episode, Alex Carlson discusses five creative tactics for using AI to generate social media content. The tactics include automated video generation, image and graphic creation, content writing, interactive content like quizzes and polls, and augmented reality....