Welcome To
The AI Marketing Navigator
Dive into the world of digital marketing as it intersects with the cutting-edge advancements in artificial intelligence with “The AI Marketing Navigator.” This podcast is your compass in the evolving landscape of AI-enhanced marketing, offering you daily insights, strategies, and actionable tips.
Latest Episode
Episode 123: AI in the Wild – 185 Gen AI Use Cases from Google
In this episode of AI Marketing Navigator, Alex Carlson explores real-world use cases of generative AI across various categories, including customer agents, employee agents, code agents, data agents, security agents, and creative agents. Each category is discussed in detail, highlighting innovative applications and the potential impact of AI on marketing and business operations.
Episode 30: Build an AI Content Machine
In this episode, Alex Carlson shares his methodology for creating content. He emphasizes the importance of content marketing and how AI can be used to enhance it. He starts by brainstorming trending topics and generating headlines using AI tools. Then, he selects the...
Episode 29: Team Gemini – Google Winning the Context Window Race
In this episode, Alex discusses the recent update from the Google Gemini team, focusing on Gemini and Gemma. Gemma is Google's family of open-source lightweight AI models for generative AI, while Gemini is Google's flagship AI model. Gemma is designed to be more...
Episode 28: Showrunner – “The Netflix of AI”
The AI technology called Showrunner, developed by The Simulation, is being referred to as the 'Netflix of AI'. It allows users to create their own virtual worlds and stories using multi-agent simulations and large language models. The technology is currently limited...
Episode 27: D-ID I Do That? – Create Your Own AI Chatbot with D-ID
D-ID is an AI tool that offers a Natural User Interface (NUI) to humanize interactions with digital interfaces. It aims to optimize websites by implementing virtual agents or interactive guides. DID provides three use cases for NUIs: marketing, customer experience,...
Episode 26: Perplexity AI – Is AI Search the Next Chapter of SEO?
In this episode, Alex discusses the AI search engine Perplexity and its impact on search engine optimization (SEO) and marketers. Perplexity aims to deliver more accurate and comprehensive search results by understanding the context and intent behind user queries. It...
Episode 25: Apple vs. Meta or Apple + Meta?
Apple and Meta (formerly Facebook) are reportedly in talks to partner and integrate Meta's AI models into Apple's intelligence system. This partnership is surprising given the rivalry between the two companies, which stems from differences in vision and philosophy,...
Episode 24: Avatars for All! – Hedra AI
In this episode, Alex introduces a new AI tool called Hedra that allows users to create talking avatars. He demonstrates the tool by generating a video with the avatar speaking about AI and marketing. Although there are some glitches in the facial and lip mapping,...
Episode 23: Plagarize This! – AI Content Security with Copyleaks
In this episode, Alex highlights an AI tool called CopyLeaks, which goes beyond plagiarism detection and offers AI security-based features. CopyLeaks consists of several key solutions, including an AI detector, a plagiarism detector, code leaks, a writing assistant,...
Episode 22: Daily Digest – TikTok Symphony
TikTok has announced a new product called TikTok Symphony, which is a creative AI suite of tools powered by generative AI. The Symphony Assistant, previously known as the creative assistant, helps TikTok creators brainstorm, adhere to best practices, find trends,...