September 1, 2024
Episode 94: Creating Lead Magnets – Building Guides & Reports with Gamma
In this episode, we walk through a workflow for creating a lead magnet using a combination of AI tools, including Claude 3.5, Google’s Gemini, and Perplexity AI. We create a report-style lead magnet that can be used as a call-to-action in email or social media campaigns. Keywords AI marketing, Lead magnet, Report creation, Claude 3.5, […]

In this episode, we walk through a workflow for creating a lead magnet using a combination of AI tools, including Claude 3.5, Google’s Gemini, and Perplexity AI. We create a report-style lead magnet that can be used as a call-to-action in email or social media campaigns.

Keywords

AI marketing, Lead magnet, Report creation, Claude 3.5, Google’s Gemini, Perplexity AI, Gamma, AI-powered presentation tool

Takeaways

  • Use AI tools to create high-quality lead magnets quickly and efficiently
  • Combine multiple AI tools to create a comprehensive report
  • Use Claude 3.5 as a prompt engineer to create detailed prompts for Gemini
  • Utilize Gemini’s feature to check Google for sources and citations
  • Add statistics and links to reports to give them authority and relevance
  • Use Perplexity AI to find statistics and links to support report sections
  • Add imagery to reports using AI-powered image generation tools like Gamma

Action Items for Marketers

  1. Try out the workflow: Use the combination of Claude 3.5, Gemini, and Perplexity AI to create a lead magnet.
  2. Experiment with different AI tools: Explore different AI tools to find the best combination for your report creation needs.
  3. Add statistics and links to your reports: Use Perplexity AI to find relevant statistics and links to support your report sections.
  4. Use AI-powered image generation tools: Add imagery to your reports using tools like Gamma.
  5. Review and edit generated content: Always review and edit generated content to ensure it is correct, relevant, and insightful.

Links

⁠https://gamma.app/docs/2024-Digital-Marketing-Trends-Report-Navigating-the-Evolving-Land-7djmnua17iwmoli?mode=doc⁠

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