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June 8, 2024
Episode 8: [UPDATE] How NOT to Curate AI Content
Summary AI-powered content curation is transforming the landscape of marketing, but it still requires human touch and expertise to add context, creativity, and critical thinking. This episode was a clear reminder of that for me! After recording, I knew that content was far from good let alone great. Lesson learned, and on to consistently better […]

Episode 8: [UPDATE] How NOT to Curate AI Content

Summary

AI-powered content curation is transforming the landscape of marketing, but it still requires human touch and expertise to add context, creativity, and critical thinking. This episode was a clear reminder of that for me!

After recording, I knew that content was far from good let alone great.

Lesson learned, and on to consistently better episodes in the future.

Hear for yourself and let me know if I was spewing as much jargon as I though I was.

Keywords

AI-powered content curation, marketing strategies, digital content, human touch, human insight, brand voice, marketing campaign, consumer behavior, human intervention, brand essence, SEO, site authority, technology marketing, web design, content creation, content curation, AI intelligence, human expertise, digital marketing, analytical capabilities, engage audience, partnership between man and machine

Takeaways

  • AI is transforming content curation in marketing by analyzing patterns and trends on a large scale.
  • AI lacks human touch and understanding of human emotion and brand voice.
  • Combining AI with human insight allows for relevant and true content creation.
  • Human expertise is crucial in adding context, creativity, and critical thinking to AI-generated content.
  • Leading brands are already using AI for content curation, but human editors ensure quality and accuracy.
  • The partnership between man and machine is the best approach to navigate the complexities of the digital landscape.

Links:

https://contentmarketinginstitute.com/articles/content-marketing-technology-research/

https://www.thehindu.com/business/over-100-humans-globally-will-engage-robocolleagues-by-2026-gartner/article68175744.ece

author avatar
Alex Carlson

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