In this episode of the AI Marketing Navigator, Alex discusses the latest news in the world of AI, including the announcement of the iPhone 16 with AI integration, the rumored $2,000 per month subscription pricing tier at OpenAI, and a study on whether AI can come up with original ideas. The iPhone 16 will feature AI enhancements to Siri, writing tools, and image searching capabilities. The rumored subscription pricing at OpenAI was actually an exercise to determine the economic feasibility of providing access to their premier models. The study found that AI-generated ideas are more novel but slightly less feasible than human-generated ideas.
Keywords
AI, iPhone 16, Siri, OpenAI, subscription pricing, AI-generated ideas
Takeaways
- The iPhone 16 will have AI integration and will feature enhancements to Siri, writing tools, and image searching capabilities.
- The rumored $2,000 per month subscription pricing tier at OpenAI was actually an exercise to determine the economic feasibility of providing access to their premier models.
- A study found that AI-generated ideas are more novel but slightly less feasible than human-generated ideas.
- AI has the potential to come up with novel and innovative ideas in various fields, including marketing.
Action Items for Marketers
- Stay informed about upcoming AI features in consumer tech
- Explore how AI can enhance your current marketing strategies
- Consider incorporating AI-generated ideas into your brainstorming sessions
- Prepare for a future where AI becomes an integral part of marketing ideation
Links
https://www.apple.com/iphone-16/
https://www.therundown.ai/p/apple-embraces-ai-glowtime-event